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What should you know about Email Marketing?

Email marketing refers to activity of sending emails to leads/customers to encourage them to do any of the following: - Buying a product/service. - Announce about new offers/promotions. - Feedback about service/product. - Increase awareness of a certain feature/benefit. Generally Email Market

Why To Use Email Marketing?

Although Online Marketing has completely changed as social media became a hero, Email Marketing may still a very strong and effective communication channel Here are few reasons: 1-Cost: Sending email campaign is still the lowest in cost among other Marketing Communication Channels. 2-Speed: Yo

How To Plan Your Email Marketing Campaign

Before you start with designing an email content or layout, you must first define main goals of sending such email campaign. Setting email campaign's goals is very important not just for crafting best content serving such goals but also to set a scale of measuring results in order to evaluate su

How To Measure Success Of Email Marketing Campaign?

Email Marketing is a widely used activity by both B2B and B2C businesses, but the real challenge for both businesses when using Email Marketing Campaign is about measuring success of such campaigns . Some of these metrics need to be monitored on a weekly basis so that you can tell ahead of time whe

4 Steps For Successful Email Marketing Campaign

1- Select the right tool: It is very important to know how to Select The Right Tool For Email Marketing , since mostly email addresses are stored among different sources as excel sheets, text files, external systems, old email messages, etc.. Some online tools is only dedicated for sending emails

Marketing channels every business should get through

Marketing channels are where businesses need to get over control at getting clients. Trying to master them all is a bit hard to do. You need to discover the channels that are relevant to your audience and focus solely on them. A business may need to go through a trial and error phase to figure out

The Powerful Generator: Social Media Marketing!

When talking about small businesses, having a social media presence is important for many reasons. People these days like to know more about the brands they use and the companies they buy stuff from. Recent studies have shown that buyers, in addition to checking out their website, also prefer to sea

What you should know about Social Media Marketing Campaigns?

Before you begin creating social media marketing campaigns, consider your business’s goals. Starting a social media marketing campaign without a social strategy in mind is like wandering around a forest without a map—you might have fun, but you'll probably get lost. Your business ty

What do you know about landing pages?

In Digital Marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It’s where a visitor “lands” when they have clicked on a Google AdWords ad or similar.   Landing Pages are designed with a single

12 Landing Page Best Practices Tips

The first rule of landing page best practices is that they are a starting point to help you construct your best first attempt at a landing page. After that, you need to experiment and let the customers decide what they think is the best converting page for the job. Quick Landing Pages Tips And Tr