19
Jul
Still Unaware Of What CRM Is ?
Customer Relationship Management (CRM) is a term that refers to practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle ensuring that every step of the interaction with consumers goes smoothly and efficiently in
19
Jul
What`s Lead Generation?
In the upcoming articles, we would talk briefly about the lead’s journey through: 1-Lead generation 2-Lead scoring 3-Lead management And their integration with CRM Who Is a Lead? A lead is an expected customer who has indicated interest in your company's product or service in a w
19
Jul
Why Lead Scoring?
If you have a lead funnel and have different personas and buyers for your products, don’t you need a filtering strategy? Lead scoring is a shared sales and marketing methodology for ranking leads in order to determine their sales-readiness, essential to strength your revenue cycle, effectiv
13
Sep
CRM Definition
To define CRM, you should first understand its history. CRM stands for customer relationship management, not long ago, the CRMs of the 1980s and before came in the paper-based tools. Pen and paper were the foundations of the first CRMs, so any tracking of customer information during this era was
13
Sep
Don`t miss the 8 tricks for a catchy title
So what is a blog post title and why is writing a good title for a blog so essential to its success? People do judge a book by its cover and a blog by its title, Creative blog names motivate people to click and read your blog, So here are some tips and tricks for a catchy title : 1-Keep it shor
13
Sep
Is content marketing essential for your brand?
Before you start creating content, you need to know why you are creating content. This is where we do a deep dive with clients into the inner-workings of their business, identifying all areas that could benefit from content creation 4 Best reasons why content creation is important: 1-Content i
13
Sep
What Is Content Strategy?
What Is Content Strategy? Content strategy refers to the management of any media that you create and own: written, visual, downloadable ... It is the piece of your marketing plan that continuously demonstrates who you are and the expertise you bring to your industry, This strategy needs you to f
13
Sep
How strong content can influence SEO?
Tips and Tricks: 1-Make sure your content is adding value, helping your audience and positioning yourself right. 2-If you are thinking how strong content attracts visitors ? The magic comes when you put your content in front of your audience or clients at the right time—exactly when they
13
Sep
9 Tips for Writing efficient Web content
Tips for Writing Web Content: Your website represents your company. If your website content writing is weak, you're going to lose sales, no matter how good your product and service is. Your blog posts will earn more shares, your pages will earn backlinks and your site will start to earn trus
13
Sep
10 ideas to enhance social content
Social Media Tips: 1-Know your audience culture and common language, don't use acronyms or short characters as : 4 u , ASAP,.. 2-For twitter: Keep your tweets under 120 characters, to leave space for the username of the person retweeting you and space for any comment that the user might ad
13
Sep
10 tips you should be aware of in email content
Tips For E-Mail Content: 1-Make no mistake: Everyone’s in competition these days, they’re in competition for eyes, clicks, and sales. The average person gets more than 100 emails per day. Even worse, the trick is that you should be smart enough to attract him to open it. 2- Know &
13
Sep
How content can be managed?
Content management (CM) is the process for collection, delivery, retrieval and overall management of information in any format. What Is a Content Management System? A content management system (CMS) is a software package that provides some level of automation for the tasks required to effectivel
13
Sep
8 Marketing KPIs You Should Be Measuring
Do you have any idea what makes your company’s marketing efforts successful? your business’ marketing performance? Understanding what’s working and what’s not working in marketing (KPIs)—Here are the most common marketing KPIs: 1-Sales Growth : One of the most im
13
Sep
what`s Sales promotions?
Sales promotion is a type of Pull Marketing Technique. If you have a product which is new in the market or which is not receiving a lot of attention, then you can promote this product to customers via sales promotions. Sales promotion is the process of persuading a potential customer to buy the pro
27
Sep
10 Mostly used marketing and sales reports you should know
Reporting is data analytics methodology that gives an accurate picture of customer’s behavior and products or services relation. CRM reports are designed to help you sell smarter, monitor progress to goals and quickly identify problems. They can also help marketers track campaign performance
27
Sep
How calendar module be effective for your business management?
Planning and scheduling is important when it comes to business events. A well conceived plan goes a long way in bringing positive results whereas, properly scheduled events can complement your planning. Businesses attend events for various reasons and events of different types. Having to keep track
27
Sep
What should you know about Email Marketing?
Email marketing refers to activity of sending emails to leads/customers to encourage them to do any of the following: - Buying a product/service. - Announce about new offers/promotions. - Feedback about service/product. - Increase awareness of a certain feature/benefit. Generally Email Market
27
Sep
Why To Use Email Marketing?
Although Online Marketing has completely changed as social media became a hero, Email Marketing may still a very strong and effective communication channel Here are few reasons: 1-Cost: Sending email campaign is still the lowest in cost among other Marketing Communication Channels. 2-Speed: Yo
27
Sep
How To Plan Your Email Marketing Campaign
Before you start with designing an email content or layout, you must first define main goals of sending such email campaign. Setting email campaign's goals is very important not just for crafting best content serving such goals but also to set a scale of measuring results in order to evaluate su
27
Sep
How To Measure Success Of Email Marketing Campaign?
Email Marketing is a widely used activity by both B2B and B2C businesses, but the real challenge for both businesses when using Email Marketing Campaign is about measuring success of such campaigns . Some of these metrics need to be monitored on a weekly basis so that you can tell ahead of time whe
27
Sep
4 Steps For Successful Email Marketing Campaign
1- Select the right tool: It is very important to know how to Select The Right Tool For Email Marketing , since mostly email addresses are stored among different sources as excel sheets, text files, external systems, old email messages, etc.. Some online tools is only dedicated for sending emails
27
Sep
5 Tips For Professional Email Marketing Message
1- Make it Personal: Use recipients name at greeting part of the message, this way make the reader feel appreciated 2- Avoid Holidays: Avoid sending email campaign at holidays unless you are offering services/products best bought at this time. hardly recipient can notice your email after he get
27
Sep
How marketing campaign reports affect future success?
A campaign is a marketing initiative focused on reaching a specific goal. Campaigns tend to be focused on one type of persona. This persona is sometimes broken down into a segment of contacts who you're trying to send a single message to or drive a specific conversion (action) from. Your contac
09
Oct
How Automation in CRM works?
Automation is a smart way to remove repetitive tasks from staff workflows and increase overall productivity efficiency. Automation designates a process of significantly reducing or entirely eliminating human labor on daily repetitive tasks and that’s through guidelines rules which will
10
Oct
Marketing channels every business should get through
Marketing channels are where businesses need to get over control at getting clients. Trying to master them all is a bit hard to do. You need to discover the channels that are relevant to your audience and focus solely on them. A business may need to go through a trial and error phase to figure out
22
Oct
Have you heard about the magical persuasion techniques?
Persuasion is not just something that is useful to marketers and salesmen, however. Learning how to utilize these techniques in daily life can help you become a better negotiator and make it more likely that you will get what you want. The ultimate goal of persuasion is to convince the target to in
23
Oct
The Powerful Generator: Social Media Marketing!
When talking about small businesses, having a social media presence is important for many reasons. People these days like to know more about the brands they use and the companies they buy stuff from. Recent studies have shown that buyers, in addition to checking out their website, also prefer to sea
30
Oct
What you should know about Social Media Marketing Campaigns?
Before you begin creating social media marketing campaigns, consider your business’s goals. Starting a social media marketing campaign without a social strategy in mind is like wandering around a forest without a map—you might have fun, but you'll probably get lost. Your business ty
30
Oct
6 Best Social Media Marketing Tips
Ready to get started with marketing on social media? Here are a few social media marketing tips to kick off your social media campaigns: 1-Social Media Content Planning : As discussed , building a social media marketing plan is essential. Consider keyword research and competitive research to he
30
Oct
What do you know about landing pages?
In Digital Marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It’s where a visitor “lands” when they have clicked on a Google AdWords ad or similar. Landing Pages are designed with a single
30
Oct
Push Vs Pull marketing strategies techniques
“Push and Pull” methodologies are promotional strategies to get your product or service to market. The origin of these two terms refers to the supply chain and how the demand for the product is generated. 1. Push strategy: A push promotional strategy involves taking the product direc
30
Oct
12 Landing Page Best Practices Tips
The first rule of landing page best practices is that they are a starting point to help you construct your best first attempt at a landing page. After that, you need to experiment and let the customers decide what they think is the best converting page for the job. Quick Landing Pages Tips And Tr
