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What should you know about Email Marketing?

Email marketing refers to activity of sending emails to leads/customers to encourage them to do any of the following: - Buying a product/service. - Announce about new offers/promotions. - Feedback about service/product. - Increase awareness of a certain feature/benefit. Generally Email Market

Why To Use Email Marketing?

Although Online Marketing has completely changed as social media became a hero, Email Marketing may still a very strong and effective communication channel Here are few reasons: 1-Cost: Sending email campaign is still the lowest in cost among other Marketing Communication Channels. 2-Speed: Yo

How To Plan Your Email Marketing Campaign

Before you start with designing an email content or layout, you must first define main goals of sending such email campaign. Setting email campaign's goals is very important not just for crafting best content serving such goals but also to set a scale of measuring results in order to evaluate su

How To Measure Success Of Email Marketing Campaign?

Email Marketing is a widely used activity by both B2B and B2C businesses, but the real challenge for both businesses when using Email Marketing Campaign is about measuring success of such campaigns . Some of these metrics need to be monitored on a weekly basis so that you can tell ahead of time whe

4 Steps For Successful Email Marketing Campaign

1- Select the right tool: It is very important to know how to Select The Right Tool For Email Marketing , since mostly email addresses are stored among different sources as excel sheets, text files, external systems, old email messages, etc.. Some online tools is only dedicated for sending emails

5 Tips For Professional Email Marketing Message

1- Make it Personal: Use recipients name at greeting part of the message, this way make the reader feel appreciated 2- Avoid Holidays: Avoid sending email campaign at holidays unless you are offering services/products best bought at this time. hardly recipient can notice your email after he get

How marketing campaign reports affect future success?

A campaign is a marketing initiative focused on reaching a specific goal. Campaigns tend to be focused on one type of persona. This persona is sometimes broken down into a segment of contacts who you're trying to send a single message to or drive a specific conversion (action) from. Your contac

What you should know about Social Media Marketing Campaigns?

Before you begin creating social media marketing campaigns, consider your business’s goals. Starting a social media marketing campaign without a social strategy in mind is like wandering around a forest without a map—you might have fun, but you'll probably get lost. Your business ty