Lead management is the first step in organizing your buyers’ journey and aligning the efforts of sales with marketing by which marketing acquires, evaluates, nurtures and hands off leads to the sales team, aligning workflows and unite them to work towards a common revenue goal. In this proc
Though many people might think that enterprises are also consumers, as they are made up of individual people who make the decisions, but actually their approaches differ wildly in their tactics. As customers, both have slightly different requirements when it comes to building a relationship with bra